Getting To Start an Online Business? Never Omit These 10 Truths

How to Start an Online Business? Do you have plans to start an online Business? Do you know the rules to stay safe to it?

In this post, you will know what online business is; You will also know the truth about this kind of business, so you have an edge. You also get to earn money from it.

Disclaimer: This post contain affiliate links which earns me little commission when you click it. But it has no impact on you.

What is An Online Business?

There may be various explanations of online business;

online Business
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Knowing the Truth

Online business is a business that is operated through the internet and brings returns via the internet as well

When it comes to online business, your website or blog is your office and showroom;

It is where you show case your commodities, skills;

And persuade online users, seeking products and services that you offer excellence.

Types Of Online Business

There are the two types of online businesses;

Active online business

This is the kind of business, where you are an completely involve.

You give out specific services base on your skill, and what you render.

In this kind of business;

Your profit or income is proportional to the amount of service you offer,

Moreover, this is over a period of time you are active.

For example, a freelance writer, who writes assignment for clients.

Earns income base on the number of assignment performed over a period.

If the freelancer chooses not to write, then he or she would not earn income.

Services like Ghostwriting, Graphics design, SEO consultant, Programming, Virtual assistance, Data entry, etc.

Recommended Reading: 10 Reasons Why your Business needs a Blog

A passive online business

Online presence with Web presence
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This is the kind of business that brings returns or income regularly.

Even when you are not actively involved.

This type of business requires you to do some things like;

Investing lots of time, effort and even money right from the start.

Passive online business will be passive,

If you have perfectly built the business, then you can sit back and earn passively.

It requires hard work and commitment.

When this business begins to generate returns,

There is no limit to the income you can make from it.

This will earn you income on a regularly basic,

Even while you sleep, this is why it is called Passive.

Affiliate marketing, Information marketing are examples of passive online business.

Note  that both of these businesses require hard work.

Let no one trick you to believe;

That you can make thousands of dollar overnight via online business

Try not to fall into such trap.

Reminder;  Sports betting, investing in HYIP schemes, and being paid to read

emails or Completing surveys are ways by which people make

money online.

These kind of business are not real online businesses.

What is a Real Business?

This is the kind of business you own, run.

In addition, you are in charge of all the earnings it brings.

So, in all my online business guides,

I will be teaching real businesses that has stable profit returns.

Now that you have understand what;

Business is, the types and what real business is;

Now, let us look at the requirements needed for an online business.

Quick Note; You do not have to be a certified programmer or,

A graduate in online marketing or a writer.

In addition, you do not need to have a huge amount of money to get started.

Here is a short list of all that you need:

  1.  A PC (laptop, desktop,)
  2. Dependable internet connection
  3. Fundamental computer skills (browsing the internet, typing,(executing simple computer operations such as uploading images)
  4. Minimal writing skills. (Basic skill to convey yourself plainly)
  5. Domain name ($10 per year to register) and hosting fee (this is dependant the hosting service Company) if you are not going for a free hosting platform.
  6. Also, a strong determination to learn and take action, and the passion to succeed.

Now, that you have seen the requirements needed to start an online business,

It is very vital that I tell you the tough sides of online business,

As this, will help you to prepare your mind for the challenges ahead.

Let us start;

10 hard Truths About Every Online Business

“How I make my living from website and domain flipping.”

“Revealed: How I’m making at least $500 daily from Fiverr.”

“Here’s how I’m making 4-figures monthly from my blog.

“I have quit my day job, and I’m now my own boss.”

“How I made thousands of dollars within one month selling information products.”

“Here are my secrets: How I’m making $10,000 monthly through affiliate marketing.”

I am certain that you have run into more than enough inviting headlines like these.

And I am in no doubt that each time you read such success stories,

Your passion jacks up to kick-start your own online business.

In addition, you have learned – from hundreds of stories – that the internet is a wealth-packed space.

You can also live the standard of living of your dreams by starting an online business.

My friend, this is very true.

But there is more to online business…

There are many hard truths about online business,

That most successful people do not want to share (for reasons I just do not understand).

And in this post, I be will sharing some of them here.

After reading this post, you either conclude;

“Wow! Nobody ever told me all these truth, I Cannot go through all these. I’m no longer interested.”


“No problem. I know success doesn’t come easy. I’m ready to face the challenge.”

If you go with the first thought, you will quit early,

Saving you future frustration and harsh realities.

The second thought, will keep you going –

Even when the business encounters challenges,

It gears you on to the point of success. So, both thoughts has its advantages.

These are 10 hard truths you need to know about online business

1. Online business is dead without traffic

One factor that helps online business succeed is traffic,

It is a most important task every online entrepreneur face.

When you able to earn huge traffic, then you can make decent profit from your business.

The truth: Your blog is of no use, if you only get unit count visits daily, Maybe from your siblings and friends.

For you to make real money from online business, you need huge traffic.

Let us say thousands to millions traffics per month.

The more traffic you attract, the more income you will make.

No business can attain success without customers, and every online business is not an exception.

Attracting traffic is like attracting customers.

2. Purpose and hard work is very key

As I write this post, millions of websites and blogs exist on the internet.

People like you create blog every day (If you have created one).

And about 100,000+ new blogs are created every day.

These data means that online business is a contest.

It is only the strong-willed and fearless individual can climb to the top.

No matter what aspect of online business you aspire,

The truth is, quite a lot of persons are already into it.

Only those who pass the Darwinian test will succeed in online business.

3. Online business is not rosy, especially at the beginning

If you are thinking of creating a web page,

Publish some articles, scatter your sidebar with ads and affiliate links,

And you are also thinking of sitting back to watch your income surge.

My friend, you are planning a great downfall!

Rethink now.

Online business is not that palatable from the onset.

You will need to set up a web page or blog that looks very professional and attractive.

Also, you will need to write and publish several articles.

Take note, not just articles;

It should be unique, valuable, and at least 93% error-free articles,

That will connect your audience,

And position you as an expert in your chosen niche.

You will need to spare some time on investigating your analytics and traffic,

Keyword research, finding new post ideas, experimenting with SEO techniques, and so on.

In short, you will need to spend lots of time, energy, and money.

This is the fact!

4. If Google is not Indexing your business, it is not online

The truth is, If your online business is not indexed by Google it is NOT online.

The most well liked search engine on the internet is Google.

It is the most reliable source of traffic for high-ranking sites.

The dream of online entrepreneurs,

Is to see their websites in the top spots in Google’s rankings.

Moreover, they are all striving hard to realize this dream.

If you are fervent about your online business, this should be your goal.

To get your desired online visibility, you must always play by Google’s rules.

Any attempt to play games with almighty Google, will leave you badly burned in the end.

4. Streamlining your focus is the shortcut to online business success

Starting an online business (blogging) with broad niche like general health and wellness,

Is a big NO, I will advise you to drop that idea. Do you know why?

Because this niche is very vast and already dominated by some monster sites

(like WebMD, Mayo Clinic, Medline, etc.)

That you can never overcome in the rankings for most keywords,

No matter how hard you try.

Instead, streamline your niche by blogging on a smaller niche like;

Health guides for pregnant women, weight loss guides for busy and obsessed people, etc.

This way, you will quickly achieve success due to the specificity of the niche.

Therefore, it is either you narrow your focus, or you fizzle out!

5. Making money overnight is unrealistic

Adverts like, “start making thousands of dollars

within 24 hours”, or “fill up your bank account at the click of a button.”

Has undeniably littered the space of the internet.

I am sure you have come across them.

They are deliberate lies and scams?

The fact is, you cannot make money overnight from online business.

Darren Rowse (ProBlogger), John Chow, Seth Godin, Neil Patel,

And others who are earning 4-5 figures monthly from their online businesses,

Never succeeded at once.

It took years of dedication and hard work for most of them to succeed.

Now, I am not saying you cannot start making money within a shorter time-frame.

 In fact, you can start making money 7-8 months after starting your online business,

On the other hand, sooner, well that depends on the type of business.

However, have it in mind that you will not start making money at once.

Leave the idea of earning income right from the start.

Rather, focus on building a large audience, building trust, and presenting yourself

as an expert in your chosen niche.

At the time you have achieved all these,

You will easily talk into people to take whatever action you want from them.

That is when your profit will start flowing in without a break.

However, you cannot achieve all these overnight. No, you cannot.

6. You must write frequently

Blogs are ranked according to contents and back links.

The more you update your website/blog with high quality content,

Using targeted-keywords, and publishing them, the higher Google ranks your business.

Keep this fact in mind;

You must continually post high quality, unique articles that readers will always find valuable.

Whatever topic you are writing on,

Many similar articles have been written on the same topic.

So, you need to uniquely present your articles, such that;

It will communicate with, attract and engage your audience.

Should you publish crappy articles,

You will only drive them back and your business will gradually be reined.

Therefore, to succeed in online business, you must be ready and regularly write high quality content.

Nevertheless, take into service a professional writer (like me) to do the job for you.

Recommended Reading: 7 keys to write a Great Content for your Blog

7. Avoid Shortcuts it is Dangerous

Many bloggers has used dubious techniques to drive traffic, rank high in search,

Nevertheless, regretted doing it, because;

Google is strict;

It is a strict cop-engine.

Therefore, if you play foul games, Google is ranking you down.

Avoid publishing stolen content. If you do,

Google will surely deal severely your website or blog for duplicate content.

Google has a way of finding out the original owner of a post (Perhaps, by the date of publication).

Any websites caught having featuring stolen content from other websites will,

Either be degraded or removed from the search engine.

Similarly, avoid building spam back-links.

Many online programs are available,

Promising to create thousands of back-links to your website or blog within hours.

Please avoid them completely.

If you use them,

You will be burnt in the end.

As I conclude, avoid any tactic or techniques that shows you shortcut.

You may get good results, but it is for a while,

8. A Tactic Is Guaranteed  For SEO and Traffic Generation

This is another bitter truth.

As I write this post, many bloggers are wasting their precious time,

On search engine optimization and traffic generation strategies,

That is no more effective.

Fact is, most SEO techniques that worked years back are no longer applicable.

Similarly, the present technique that is effective,

May lose all its impact in the years to come.

Therefore, you must keep side by side with latest trends in SEO and traffic generation.

There is no permanent tactic that is guaranteed to retain SEO and traffic generation.

Except for this fact; publishing high quality contents.

9. One Online Business Strategy works for all.

No one strategy guarantees success in online business.

If Darren Rowse is to explain in details how he built a blog,

That now brings 5-figures monthly returns to  him,

And you were to imitate his guides,

You may be making much less – even though you did everything he did.

But it is a two-way scenario.

You may also be making more than he did.

This is possible, also.

Note, this does not mean you should not learn from an expert?

Now Follow their steps,

But remember,

There is no guarantee you will make head way with the same strategy they follow.

So, don not be weary after you have bought coaching courses and the

tactics you learned seems not to work.

It happens.

10. You Can Avoid Trial-and-Error

One hard truth is you cannot avoid trial and error.

Yes, many experiments will you perform, if you really want to succeed in online business.

At times, you may have to risk losing money,

Just to experiment on what bring results and what will not.

As I stated before now, not all proven techniques will work for you.

So, you need to keep trying different ones to know which works best for you.

And what you discover after series of experiments,

May turn out to be a selling topic for you, giving you a class.

Should you hate experimenting,

Online business is not for you.

Recommended Reading: 5 Steps to Start a Blog


You would have the same opinion with me,

That these truths I have listed out, are not palatable and not encouraging.

But the truth must be reveal to open your eye to what lays ahead.

I am sure are now thinking of either throwing away your online business idea

Or considering taking the risk

If you are really in for online business, then do not let anything stop you.

Share your opinion on this topic.

Originally posted 2020-05-30 11:00:00.

3 thoughts on “Getting To Start an Online Business? Never Omit These 10 Truths”

  1. Hi! I simply loved your post!
    I’ve done my personal blog and would love to hear from you.
    Would you have time/interest in revising it and being a guide on how to evolve it ?
    Please let me know and if we can talk about using your professional right skills / guidance in order to drive $ profits!
    Looking forward to hear from you,
    Thank you and kindest regards, Ivan Possamai


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